Episode 45 – Kick That Bell

In this episode Laurie and Daniel catch up on the latest news coming out of the world of OCR including Spartan Races and ROC Races. We also interview Charity Fick from GoMommyGo.run and talk Mud Mulisha. [Read more…]

Spartan Up! and Other Things Joe De Sena Can Teach Me

Spartan Up!

When I first heard about this thing call the Death Race I couldn’t believe that people would pay good money to essentially be mentally tortured, and physically broken down to the point of delirium.   This race so insane that the participants aren’t told exactly when it will start or when it will end.  They  just push to finish each challenge before the cutoff time, which is also an unknown to them.  I was even more amazed when the “victims” boasted about their experiences and said they would do it again in a heartbeat. This must be the concoction of a sadist or an evil genius. What type of person could inflict pain and still have people clamoring for more?  The mastermind behind all of this is Spartan Race founder Joe De Sena. [Read more…]

Spartan Sprint and Super Races Temecula 2014

Spartan Entrance at Vail Lake

Spartan Entrance at Vail Lake

Another racing season is upon us, and what better way to kick it off than to bring Spartan to Temecula for their first races of 2014.  Spartan invaded Vail Lake for a two day event on January 25th and 26th. They offered up the Super on Saturday and the Sprint on both days. [Read more…]

Spartan Race Giveaway

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If you haven’t done so already, check out our Spartan Race Giveaway!  You could win a free race to any US Spartan Race currently open for registration.  All you need to do is enter the contest. [Read more…]

Preparing For Sparta

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As more people become interested in obstacle racing and take the plunge to sign up for their first race inevitably the question that always comes up is “How do I train?”

Training for races will vary from person to person just like the types of shoes people chose to wear. Some people will tell you they rolled off the couch and did a Tough Mudder. While others will tell you about their meticulous diet and extreme exercise regimen. [Read more…]

Malibu Spartan Sprint Review

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The last of the Spartan Sprint races in Southern California for 2012 were held in the Santa Monica Mountains at Calamigos Ranch December 1st and 2nd.  The Spartan Sprint is the shortest of the Spartan Races, which does not always mean the easiest of races.  This race would prove to be one of those cases. [Read more…]

Spartan Reebok Mash Up

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Spartan Race made a huge announcement today – Reebok will be their title sponsor of Spartan Races in a multi-year deal. This will open up so many more avenues for Spartan to take their brand further than they have before. Joe De Sena, Founder of Spartan, says it will help them continue to expand globally as well as help make obstacle racing an Olympic sport. You would think that this would had obstacle racers doing flips at the thought of bringing their beloved sport into the mainstream.
Read press release here.

So why are Spartan die hards so upset?

For a long time I have struggled to figure out the secret behind the loyal following of Spartan. This is something that I haven’t seen in any other racing series. Their fans will tell you Spartan is the only way to go in obstacle racing and that every other race pales in comparison. It usually includes some colorful words to go along with that sentiment. In an industry that is growing faster than mold on bread, what makes Spartan so special?

Today I think I finally understand. [Read more…]

REEBOK AND SPARTAN RACE ANNOUNCE GLOBAL PARTNERSHIP

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Press Release shared from Spartan Race.

Canton, MA [January 17th, 2013] – Reebok, the global fitness brand, and Spartan Race, the world’s leading obstacle racing series and Outside Magazine’s Best Obstacle Race in 2012, have today announced a multi-year partnership. The collaboration marks Reebok’s commitment to one of the world’s newest and fastest growing sports – obstacle racing.

As part of the multi-year collaboration, Reebok will be the title sponsor for the global race series beginning with the first race of the season at Vail Lake Resort in Temecula, CA on January 26th and 27th, and the official apparel, footwear and accessories supplier for the Reebok Spartan Race series. In addition, the Reebok Spartan Race will be featured in the brand’s upcoming global marketing campaign – the first time obstacle racing has been featured in a major campaign. Reebok also plans to develop a range of products specifically created for the demands of Reebok Spartan Race athletes, which will be available in fall 2013. [Read more…]